If you are reading this post you’ve obviously heard of Shopify and are curious to learn more about it and what it actually is. The first time I ever came across a mention of Shopify – on Facebook I think it was – I asked myself the question: What is a Shopify store?
It’s a fair enough question if that’s what you’re wondering as well, so I’ll explain it a little here.
A Shopify Store Explained
Shopify stores are eCommerce stores, as in retail stores, and really stores to promote or sell just about anything you like.
You can sell your products and receive payments in a number of different currencies, track and respond to orders and the interface is fully customisable. Essentially Shopify take care of all the hard work when it comes to the creation of the store so you can focus on selling and promoting your products. Your storefront is even hosted on the Shopify platform.
There are more than 100 predesigned templates to choose from to create your Shopify store. The platform has loads of tutorials that teach users everything they need to know to get up and running. If you really get stuck (which is unlikely), there are experts on hand who will set up your store for you for a reasonable fee.
Why Get A Shopify Store?
Because you don’t have to go through the process and expense of setting up your own eCommerce website from scratch. You have products to sell, you just want to get online and start selling. That’s the idea behind Shopify. No need to chase down a reputable web designer and possibly spend months tossing ideas back and forth to get the website up and running.
All the hard coding on the back end and most of the layout on the front end is already done for you. It’s just a matter of tweaking it to your liking, getting photos and descriptions of your products onto your store, plus details of your business and you’re away.
It saves time, it definitely saves money and it gets you set up in an online eCommerce business in very quick time compared to going the traditional route of designing your own website.
Everything you need to get up and running fast is provided by Shopify:
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100s of templates
- The platform and interface
- Payment gateways (with different currencies)
- Tutorials
- Help and support
- Full featured content management system
- Blogging platform included to get traffic to your site
- Unlimited products and inventory
- One step order fulfilment
- Sales tracking
- Over 70 payment gateways
- Accept credit card payments
- SSL Certificate
Shopify even handles the marketing for your business. How good is that. You don’t get stuck with some Shopify domain name extension either. You use your very own domain name, one that is just right for your business.
Essentially Shopify offers a huge shortcut into getting online with a successful eCommerce store. If you go it alone you will have to take care of absolutely everything yourself, whereas Shopify take care of all that for you. All you have to do is finish setting up your Shopify store, filling it with products and start selling.
After all, you want to sell products, not design websites and work out how to set up payment gateways. Shopify takes all the hard work out of eCommerce. For a more detailed review of what Shopify has to offer, click on the banner below…
Darren Burton
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Hi Darren. Shopify Store looks like a very interesting platform. I’m currently contemplating to sell my own products and always wonder how to set up a website that can help me with that. Glad to know the good guys at Shopify already created this service. I’ll definitely check it out to learn more. Thanks buddy!
Thanks Isaac. yeah, Shopify is a pretty simple platform for setting up an online store. It’s a great idea.